commercial and fashion photography
los angeles
Commercial Photography in Los Angeles, or anywhere for that matter, requires artistry, knowledge, and professionalism. If you want to effectively create impressions and position your product in the best light, then you need a photographer with more than just a camera and some equipment. You need a photographer with an in-depth understanding, in reference to a number of things, including culture, business, art, human nature, and what exactly it is, that “makes people move.”
To succeed in this area, photographers must understand a brands identity and the best way to portray that. As a photographer, if you can eloquently capture a brands identity, you can communicate that to the end user, and create a positive impression, that resonates well and results in sales.
Commercial Photography takes shape in many forms, especially here in Los Angeles; fashion, celebrity portrait, fine art, automotive, advertising, and so much more. But at the core, it’s all about creating images (product shots, head-shots, etc.) to be used by businesses for the purpose of selling or promoting their brand.
The diversity of Los Angeles creates a cultural melting pot. Great for business and great for art, especially photography! Throughout my career, I’ve worked continuously to perfect the craft of commercial photography while simultaneously being blessed with the opportunity to work alongside some of the most successful celebrities, entrepreneurs, influencers, and businesses in the world.
These experiences have granted me both the aptitude, and confidence to take on any photography challenge. That’s my approach to commercial photography, if you’re looking for celebrity portrait, advertising, or fashion photographers in Los Angeles, then give me a ring and let’s make something great!
© 2019 Michael Grecco Photography. All Rights Reserved.