Breaking the Mold: Creative Experimentation in Professional Photography
Photography has been a passion for Michael Grecco since the age of twelve, and this passion grew as he started doing creative experimentation in professional photography later on. He turned his first 35mm camera into a lifelong passion for creative experimentation of photographic techniques and innovations. Less than a decade after receiving his first camera Michael Grecco became a “stringer”, a freelance photographer for Associated Press (AP). Stringers were only paid for the photos that the AP considered good enough for publication. It was the ultimate test of shooting photographs that were a cut above the rest.
In photography, it sharpened the lens for the pursuit of excellence. It meant breaking from traditional framing and lighting and developing innovative techniques that would be noticed above the dozens of other stringers who were turning in photos. During these early days, Michael Grecco experimented with lighting, framing, and unique angles when shooting photographs. His style was noticed, and he moved up the ladder. He was hired as a staff photographer at a Boston newspaper, rock magazine, and radio station.
Lighting, Lenses, Developing and Framing
Each new career opportunity enabled him to creatively experiment with different lighting techniques, new lenses, innovations in processing and film. Michael Grecco was breaking the mold with each advancement as a professional photographer. From capturing news events to documenting the early days of punk, each adventure in lighting techniques, advancements in equipment, developing techniques and framing the shot was the creative experimentation in professional photography that would set the next challenge.
Today in the world of photography Michael Grecco proudly wears the moniker “Master of Lighting”. Throughout his long storied career Michael Grecco has combined an experimental approach to perfecting the technology of professional photography. His personal artistic vision leads him to explore all the genres and applications of his passion of professional photography.
From news to pizza ads starring iconic country stars, Michael Grecco is equally at home photographing, high fashion, action sports, advertising and the depths and nuances of life and the universe. He embraces the challenges of creative experimentation in new technology, lighting, lenses, camera equipment, framing and presentation and whatever technology will offer next.
The Photographic Signature of Michael Grecco
Michael Grecco continues to challenge himself and his vision to experiment with all the tools that a professional photographer can use in the era of technological advancement. Using a drone, computer, telescope, satellite, or old-fashioned box camera are all part of the photographic signature of the creative experimentation in professional photography by Micheal Grecco.
Mr. Grecco sees no limits to the boundaries that have opened in the art of photography by technology. VR, AR, and AI are all challenges in breaking the mold by using creative experimentation in professional photography. Michael Grecco looks forward to embracing them all and integrating them into the art of creative experimentation in professional photography.